Insert helpers
Drop personalized fields into the campaign body without typing template syntax.
Who this is for: anyone composing a campaign.
Steps
- Click in the body where you want the field.
- Open Insert in the composer toolbar.
- Pick a helper:
- Recipient first name / last name / full name / email
- Org name / org address / org email
- Campaign code
- One-click unsubscribe URL (CartonCrew adds the
List-Unsubscribeheader automatically; only insert this manually if your style needs a visible link too).
- The helper inserts a placeholder token. At send time CartonCrew substitutes the recipient-specific value.
What you’ll see
Video — coming soonUse Insert HelpersRecorder brief: V48 — Insert menu, recipient first name + campaign code into a sentence, preview with substitutions.
Common issues
- Email shows the raw
{{recipient.first_name}}to the recipient — you typed it manually with a typo. Use the menu so the token is exactly right. - First name field is empty for some recipients — their record only has email. The token falls back to “there” (literal) — review the preview.
Last updated: 2026-06-01 · Applies to: CartonCrew v1.55+